Tools Rule, Content Sucks
Earl Mardle concludes a great post laying out the difference between Google's success with tools that enable users and their relative failure with attempts to deliver content with the following powerful paragraph:
The TV age has been a disaster for the physical, mental, emotional and financial health of practically everyone who has been exposed to it, it undermines our taste, our independence and our family lives. With the net, the couch potato has discovered legs, a brain and a network of like minds, all it has to do is use the tools.
I have to say I have been becoming more and more convinced of this difference over the past few years. One of the things that excites me most about the web is it's potential for everyone to tell their own stories and to make sense of the world in a more intimate and powerful way than a passive consumption of other people's sense making - however good.
Technorati Tags: television, tv, msm, media, stories, citizenmedia

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